With a history spanning nearly five decades, this International Drinks company is the largest distributor of globally renowned alcohol brands in the Gulf region.
We are a company where diverse cultures, brands, skills and tastes from around the world come together to create the perfect blend.
This is a unique opportunity for you to live in Dubai, one of the world’s fastest growing cities, and enjoy an amazing quality of life, while pursuing your passion for marketing whilst handling a portfolio of world renowned brands for some of the biggest global drinks companies.
About the Role
Reporting to the Category Marketing Manager, you will take ownership for driving the brand performance through a range of activities including brand activation in line with customer and brand strategies.
Some of the key deliverables include:
• Development of annual brand plans aligned with the long term plan for the category and brands.
• Identification of growth opportunities to maximize brand performance to increase brand strength and resulting sales performance.
• Building brand equity and reinforcing the positioning of the brand both within the category portfolio and in the customer/ consumer mindset.
• Act as the brand champion in the eyes of the brand owners, internally and in the trade.
What are we looking for?
Our people are the foundation of our organisational success. We look for people who want to make a positive difference, who take ownership for what they do, who never give up and who thrive working in a multicultural and diverse environment.
This role is a key contributor to organisational long term success and is exciting, challenging and stretching.
A minimum of 4 years’ experience in a core marketing role preferably in the alcohol drinks industry is required. You should have strong commercial acumen and have a successful track record of leading and driving brand performance.
As you will work within a multicultural environment, you should possess excellent influencing & communication skills and be able to engage with people. A high degree of personal drive and energy and a relentless focus on deliverables will be a key factor to success in this role.